Book Marketing For Authors Blog 95- Increasing Your Income and Exposure with Audiobooks

Increasing Your Income and Exposure with Audiobooks


Is audiobook production complicated? Hmm… maybe. If you’re going it alone, it can be a complicated and tricky road.

First, you have to have a good voice, my self-publishing indie authors. And to tell you the truth, my voice is raspy like Mick Jagger of the Rolling Stones. While he can pull it off with that raspy voice, I don’t think I can when it comes to recording audiobooks.

Also, it really helps to have a sound-proof studio, along with a bunch of great audio recording equipment. I have none of this, my authorpreneurs. And I have five kids running around the house and a barking dog running right alongside them. It’s rarely quiet in my home.

So, it doesn’t look like I’d be able to record too many audiobooks on my own, huh? Well, guess what, my authorpreneurs? I have recorded a bunch of audiobooks. I love having the additional income and exposure that audiobooks bring me. And it has been really easy to do.

You want to know why?

Well, it’s because I asked for a teammate. I sought out a narrator. That has made all the difference in opening up another door to increase my exposure, sales, and income.

It’s so easy. If you aren’t doing this yet, you’re missing out.

Today, get started right now, increasing your exposure. Turn your books into additional products that produce additional income streams and more sales through audiobooks.

Right now, Google ACX, which is the audio arm of Amazon. Or even just click on this link of ACX.

According to ACX itself, this is what they say they’re are all about. ACX is a marketplace where authors, literary agents, publishers, and other Rights Holders can connect with narrators, engineers, recording studios, and other Producers capable of producing a finished audiobook. The result: More audiobooks will be made. ACX puts you in the driver’s seat. If you’re a Rights Holder, you choose how you produce your audiobook—whether on your own or by engaging a Producer on ACX.

Okay, let me simplify the process for you. Go onto the ACX webpage and create yourself an account. Next, log in and look up at the right corner of your screen where there is a link “Add Your Title.”

Click on that link and a page will pop up with a bunch of books by anyone with your last name. If your book is visible, then click on it. If you don’t see it, do a search with your name and the name of your book.

Once that pops up, click on your book. Then choose if you want to be the narrator yourself or if you want someone to read it for you. Now, if you have a great voice, the necessary equipment, and want to keep all of the audiobook royalties for yourself, then I guess you can pick yourself as the narrator and get busy.

However, if you don’t have the time, the studio, or the awesome voice, then pick a narrator instead, my authorpreneurs. Yes, you’ll have to do a royalty split with them. But remember, fifty percent of something is better than one hundred percent of nothing, right? Plus, you’ll also have a new teammate that will have a self-interest in hustling to let others know that your audiobook exists because they’re making money off of it. This is a pretty cool scenario and a win-win, wouldn’t you agree.

Now, there is another option. You could just outright pay a narrator. But be careful here. If you outright pay them, you no longer have a teammate hustling for more sales for your book. You’ll probably have to reach into your pocket for a large sum of money that you may not make back for a long time, if ever. Control your greed here and really think this one through. Every time you hook up with someone else, you’re compounding your efforts and chances of success as an authorpreneur.

If you decide to get someone with a pretty cool voice and do a 50/50 split, it doesn’t cost you any money at all. There are no more costs for you in cash or time at this point. You just pick someone to narrate your book. You don’t pay them. And you just sit back for the next few weeks as they do all the work for that time period on our book while we do something else. A few weeks later, you listen to the audio version of your book and smile at the additional exposure and sales thanks to your new teammate as you hit the “Approval” button.

It’s simple. Get out there and do it, Authorpreneurs. Don’t leave this easy money and exposure on the table.

Watch the free video lesson on this chapter!